Once you’ve created your list of keywords, you’ll want to start brainstorming blog topics around them. For example, let’s say you’re a fitness blogger, and your list of keywords includes “fitness,” “exercise,” and “lose weight.”
You could start brainstorming blog topic ideas around:
- How to lose weight fast
- Is your exercise routine enough to lose weight?
- How to exercise at home
The key is to understand how to best use these keywords to address the needs and concerns of your audience. So, while keywords such as “lose weight” may be trending during the summertime, they won’t do you any good if your audience isn’t looking for information on health, fitness, or losing weight.